![Saaremaa ladies in traditional clothes in wintery landscape](https://visitestonia.com/content-images/664535/tourest-hosted-buyer-programme-island-saaremaa-en-001-visit-estonia.jpg)
Tourest Hosted Buyer programme -FAM trip to island Saaremaa
Junipers, windmills & island tranquility
Dear Tourism Professional,
Estonian Travel & Tourism Association and Estonian Tourist Board/Visit Estonia in cooperation with airBaltic invite you to a FAM trip to Estonia in the framework of TOUREST 2025 Hosted Buyer Programme (HBP), from January 29th to Feb 2nd.
The Hosted Buyer Programme and FAM trip are targeted to the product managers and the
sales personnel dealing with potential sales to Estonia from the following markets: Finland,
Sweden, Norway, Denmark, Germany, Austria, Switzerland, the UK, Spain, Italy, the Netherlands and Belgium.
The programme consists of following events:
• Meet and do business with a varied selection of best suppliers for Estonia during the
TOUREST B2B Workshop, with around 40 suppliers from different parts of Estonia
• Conclude the busy day of business at the Get-together dinner with the local suppliers in a
relaxed and cosy atmosphere in a modern restaurant in Tallinn
• Explore our capital city Tallinn, where the WOW factor is the charming combination of a
unique medieval atmosphere and a very modern and tech-savvy society! For the returning participants we will certainly think of something new to see!
• But, in Estonia, there is much more to discover - you are invited to fun adventures outside
of the capital Tallinn, on post-tours.
Below you find your island programme, details will be added along the way.
Scroll down for more information and articles!
![Windmills in Saaremaa](https://visitestonia.com/content-images/664543/tourest-hosted-buyer-programme-island-saaremaa-en-001-visit-estonia.jpg)
Source: Anna Ovsjankina
Saaremaa, Estonia's largest island, is a destination rich with natural beauty, intriguing history, and unique local culture. Known for its rugged coastlines, juniper trees and traditional villages, Saaremaa offers travelers a peaceful retreat and a deep dive into Estonia's heritage. Here, you can explore ancient medieval castles, marvel at rare geological formations, and relax in serene spas. Whether you're hiking through untouched landscapes, visiting the charming capital of Kuressaare, or savoring local delicacies, Saaremaa promises an unforgettable experience. This trip will introduce you to the island's heart and culture, revealing why Saaremaa is one of the Baltic region's friendly hidden gems.
![Wintery Saaremaa cliff](https://visitestonia.com/content-images/676059/tourest-hosted-buyer-programme-fam-trip-to-island-saaremaa-en-001-visit-estonia.jpg)
Source: Marko Palm
Wednesday, Jan 29.
Individual arrivals according to the schedule to Tallinn airport or ferry terminal
Meet & greet by Tourest & Visit Estonia team members and transfer to Nordic Hotel Forum, in the heart of Tallinn
18:45 Hosted walk (5 minutes) to dinner restaurant for early arrivals
19:00 Welcome dinner at Radisson Collection Hotel, in the city center, newly opened 2023
Thursday, Jan 30.
Breakfast at the hotel
08:45 Organized transfer to Tourest B2B Workshop in PROTO invention factory
09:45-10:45 Destination Estonia: presentations by Visit Estonia, AirBaltic, Tallink and Proto
11:00-12:30 Workshop session I
12:30-13:30 Lunch on the spot
13:30-16:00 Workshop session II
16:00-16:30 Mix! Mingle! Snack!
16:30-17:10 Discover PROTO Invention Factory
17:15-17:45 Transfer to the hotels
18:30 Organized transfer to dinner
19:00-22:15 Tallinn City presents: Get Together Dinner with organizers and Estonian suppliers at Fotografiska restaurant, MICHELIN 2024 Green Star
22:30 Transfer to hotel
![Proto Invention Factory](https://visitestonia.com/content-images/676586/tourest-hosted-buyer-programme-fam-trip-to-island-saaremaa-en-001-visit-estonia.jpg)
Source: Virgo Haan
Friday, Jan 31.
Breakfast at the hotel
10:00 Check out and departure. Bring your luggage!
10:15 Tallinn: Medieval & Modern
Discover by foot the UNESCO-listed charming and cosy Old Town, surrounded by tower-dotted medieval city wall, the Dome Hill with viewing platforms and cathedrals, the Town Hall Square.
11:30 Stop and introduction to Olde Hansa, the medieval restaurant with authentic Hansa-era meals and drinks.
12:45 Bus pick-up and drive to Telliskivi Creative District, located in the former industrial complex of Tallinn, which houses galleries, small shops, various creative companies, start-ups, and restaurants.
13:00-14:45 Lunch at the restaurant F Hoone, in the imposing century-old industrial building, being one of the phenomena of the Tallinn food scene.
15:00-16:30 Get creative at the Creative City! Choose: Leather Crafting Workshop at Stella Soomlais / Chocolate Workshop in Chocokoo / Street Art Pioneer Tour of Telliskivi District.
16:45 Post-Tour to island Saaremaa begins!
Transfer to Tallinn airport
18:30-19:20 Flight Tallinn-Kuressaare
Transfer to GOSPA, check-in
20:30 Dinner at restaurant Hafen, Visit Saaremaa representative will join you
![Wintery Saaremaa sled ride](https://visitestonia.com/content-images/664538/tourest-hosted-buyer-programme-island-saaremaa-en-001-visit-estonia.jpg)
Source: Alar Truu
Saturday, Feb 1.
Breakfast at the hotel.
10:00 Depart for Kuressaare city tour included castle visit
13:00 Lunch at Söstar kitchen & bar, new place at city centre
15:00 Check-in to Grand Rose Spa Hotel, in the centre of Kuressaare
Relax and enjoy Spa and Sauna Centre
19:00 Dinner and local drinks degustation at restaurant Saaremaa Veski, located in a unique windmill in Kuressaare (from 1899).
Overnight
Sunday, Feb 2.
06:45 Check-out, bbox included
07:00 Transfer to Kuivastu Harbour (1 hr drive)
08:30- 08:57 Kuivastu-Virtsu ferry
Bus transfer to Tallinn, approx 1 hr 40 minutes
Departures
Program is subject to change.
Source: Visit Saaremaa, Kristina Mägi
See where others are heading to explore the different parts of Estonia!
North- Untouched Nature & Charming Manors https://visitestonia.com/en/traveltrade/tourest-hosted-buyer-programme-north-coast-of-estonia
South- Cultural heritage and lively university town https://visitestonia.com/en/traveltrade/tourest-hosted-buyer-programme-south-estonia-tartu
West- Charming coastal landscapes and vibrant culture https://visitestonia.com/en/traveltrade/tourest-hosted-buyer-programme-west-estonia
![Estonian map](https://visitestonia.com/content-images/680723/tourest-hosted-buyer-programme-fam-trip-to-island-saaremaa-en-001-visit-estonia.png)
Source: Martti Volt, Visit Estonia
Your contacts:
Kaidi Kuusmann
Tourest Hosted Buyer Programme
Project Manager
TourestFAM@etfl.ee
Guide in Tallinn old town: Vidrik Korp, vidrik.korp@gmail.com
Hosting the post-tour:
Ms Kristiina Kästik, Visit Estonia, +372 508 8769
Ms Kristina Mägi, Visit Saaremaa, kristina.magi@visitsaaremaa.ee
Useful material
Last updated
01.02.2025