Visit Estonia 2025 rep agencies' meet-up, June 10-13
2025 representatives' meet-up, June 10 - 13, vol 5
We are delighted to announce a Team Estonia get-together, June 10 - 13!
This will be the 5th edition of our meet-ups and will gather our B2B representation agencies as well as our PR agencies and Visit Estonia B2B and media teams.
Some of you are familiar with most corners of Estonia, but this time we thought to bring you to Estonia's second-largest island Hiiumaa, known for its seclusion, serenity, and silence; and Haapsalu, picturesque little town with narrow streets, a miniature town hall and romantic wooden dwelling houses. Like before, there will be opportunities to get to experience the place but also a chance to learn from each other's experience promoting Estonia - some homework awaits, as per usual.
Scroll down for the itinerary (details are added as we go) and read some more about where we are headed!
NB! June is the month with longest daylight, to enjoy the famous white nights, but it also can be moody sometimes. So once again, we suggest to keep a waterproof jacket at hand and something warmer along too, there might be surprises, especially for longer outdoor stays😊
Our team here is sure we will have a good time like the previous meet-ups have proven!
Your itinerary:
Monday, June 9th
Individual arrivals.
We allow ourselves to assume that you are experienced enough to either take the taxi or public transport to the city centre.
We recommend downloading the BOLT app (that is available also in several other countries), this Estonian platform gets you a car with very reasonable prices! BOLT stop is just opposite the airport exit.
Check in to Park Inn by Radisson Meriton Hotel.
The hotel is just a short walk from the Old Town, from Toompea Hill for views. The hotel has wellness facilities, bringing swimwear might be an idea.
For those arriving around dinner time:
Visit Estonia people will await you at the hotel lobby a bit after 18:00.
18:10 the bus transfer will depart towards Pirita, to open the meet up with a get-together dinner.
18:30 Dinner at restaurant Tuljak, 2024 Michelin Bib Gourmand, with a terrace for panoramic seaside views
Evening Option – Justin Timberlake Live
After dinner, make the most of your evening with the Justin Timberlake concert nearby at the iconic Song Festival Grounds.
Tickets available here to purchase.
Photo author: Visit Estonia
Tuesday, June 10th / The Seminar Day
Checked out from the hotel, luggage can be put to the bus (that leaves to the island on its own), and the group will be trying out the flight connection instead.
09:30 Transfer to Ülemiste City district, nearby Visit Estonia office and airport.
Venue: Zappi Conference Centre, room Stockholm
Address: Lõõtsa 6
10:00 - 15:30 Working session in Tallinn
The assignment: we kindly ask you to prep a presentation that includes:
- 5min overview of the current market situation, important trends to note or such;
- 10min reflection, comparing how the market looked when you started vs now, highlighting key changes, actions taken, and their impact; a difficult one for newcomers, however, you can be creative. The impact is always the most important thing we’re after in our target market activities.
- a pitch for one specific impactful future initiative your agency proposes to do, can be B2B & PR aligned or just one of them.
PS From Visit Estonia, both marketing as well as development/analytics teams, are present on the session, to learn more about the quirks & developments of our target markets, the insights our rep partners offer.
15:30 we leisurely walk all together (10min) to the airport
17:00 - 17:30 Tallinn - Kärdla flight, a tiny capital of Hiiumaa island
Please note: for this domestic flight the baggage allowance is 1 checked bag (15 kg) & 1 carry-on bag (8 kg), in case you could not for some reason put your luggage in the bus in the morning.
On arrival we are welcomed by Visit Hiiumaa representative Kristel, we visit Kärdla Harbour, a distillery and have dinner in Kork. We are joined by 2 locals, who tell a bit about some new cool services Hiiumaa is offering.
Accommodations are in Kassari, 25min from our landing spot: the group gets divided between Kassari Holiday Resort Hotel, Kassari apartment & Dagen Haus Guesthouse.
Tip: nearby - a nature trail called Sääre Tirp - option to take an after-dinner stroll, we will also check bicycles (limited nr).
Photo author: Priidu Saart
Wednesday, June 11th / Day in Hiiumaa
With a total of only 9,000 residents, Hiiumaa is rich in character and charm - what it lacks in population, it more than makes up for it with its unspoiled nature, quirky authenticity and timeless tranquility.
09:00 pick up no1 Dagen Haus, no2 Kassari Holiday Home;
09:15 walk in Orjaku Harbour, one of the small harbours that define the island
09:40 visit to Vaemla Villavabrik, a small historical wool factory
11:05 Kõpu Lighthouse, a signature landmark - views over Hiiumaa!
12:30 Utoopia no9 and Viscosa - artsy projects
13:30 Mihkli Farm Museum - traditional village architecture and open air homey lunch
14:55 historical lighthouse Tahkuna - 2 people have a cool opportunity to descend the tower on the outside!
16:45 Heltermaa ferry harbour, option to check the handicraft store to get an island souvenir!
Hiiumaa's landmarks are located apart from each other & a bit hidden, but are well worth the exploration. Lavender Farm, Tuuletorn and Military museum, sailing trips, bicycle routes, tennis courts, seal watching tours, horse rides, a new repurposed addition to the scene - Viscosa Culture Factory and a number of great eateries.
Check Hiiumaa website for more ideas and new openings!
17:30 - 18:45 Heltermaa - Rohuküla ferry to mainland.
From Rohuküla a short drive to Haapsalu, a small seaside town.
19:00 Check-in to Hestia Hotel Haapsalu Spa, surrounded by the sea on three sides, with beautiful nature views
19:45 short walk to dinner at the Old Hapsal Hotel, hosted by Daire, who's passion for local cuisine has been enriched by her culinary experiences in countries like Greece, India, & France.
It’s more than a meal - it’s a journey through flavors and history. The hotel has also a captivating story - a former Calculation Station transformed into the charming family-run hotel.
PS! For Old Hapsal dinner: no outdoor shoes allowed. Feel free to wear socks or indoor shoes—some slippers are available on the spot as well.
Photo author: Priidu Saart
Thursday, June 12th
Day in Haapsalu
Haapsalu is a wonderful little town with narrow streets, a miniature town hall and romantic wooden dwelling houses. Once a popular summer holiday destination for the Russian aristocracy, modern Haapsalu hosts a number of international festivals and is home to charming restaurants.
The town hosts a variety of international festivals and events throughout the year.
9:30 We start our day with a guided stroll along the scenic Haapsalu Promenade, leading to the town’s crown jewel: the 13th-century Haapsalu Castle.
Climb aboard the Little Peter and let it take you around the beautiful and romantic town of Haapsalu!
12:30 Lunch at Wiigi cafe, a local favorite with seaside views and a charming atmosphere.
14:00 Visit the gallery of Epp Maria Kokamägi, one of Estonia’s most celebrated artists. Her work spans oil paintings, watercolors, book illustrations, and theater set designs. Her daughter, Liisu Arro, will personally welcome us and guide us through the exhibition.
15:00 Explore the museum dedicated to Evald Okas, a monumental figure in Estonian art, showcasing a wide range of his influential work.
15:45 Depart Haapsalu and head back to the capital.
Some of us leaving with evening flights, so we say good bye to them in Tallinn!
For those staying overnight in Tallinn:
17:30 Check-in to Metropol Spa Hotel
18:45 Transfer for the dinner
19:00 Dinner in Tallinn, in restaurant SUMI. It is located next to the former industrial, now new development areas of Krulli and Volta, both places to note for events, festivals, new eateries and other local undertakings!
Evening walk or tram ride back to the hotel
Photo author: Rivo Veber
Friday, June 13th
Potential to schedule meetings for target country marketing planning.
Individual departures back home.
PS The organiser reserves the right to make changes to the programme.
Your contacts: Visit Estonia team
Photo author: Martti Volt
Last updated
09.06.2025