Pärnu Centre – a modern, cosy and personal shopping centre in the heart of Pärnu. Four floors of fashion for children, women, men and the youth, shoes, beauty and health products, furniture and a book store.

A business centre was located here also at the end of the 19th century, boasting the storehouses of Pärnu's great businessmen of the time, Pärnu Town Hall, and the building of the Great Guild. The partly integrated walls of the old storehouses give an historical dimension to the building. There is a huge town clock installed on the roof of the centre that can be seen from both the old town and the Pärnu River.